一般網(wǎng)站做搜索引擎優(yōu)化都會(huì)選擇自己目標(biāo)關(guān)鍵詞群中最熱門(mén)的，因?yàn)樗阉鞯娜藭?huì)很多，流量大。但是，相對(duì)于其他網(wǎng)站，中小型生產(chǎn)加工企業(yè)的目標(biāo)關(guān)鍵詞選取會(huì)有些不同，因?yàn)樗阉饕鎯?yōu)化目的是為企業(yè)帶來(lái)定單為主，網(wǎng)站流量為副，下面就由濟(jì)南嘉晟網(wǎng)絡(luò)科技與大家分享一下中小型企業(yè)網(wǎng)站目標(biāo)詞應(yīng)該怎樣來(lái)選?。?nbsp;
General website to do search engine optimization will choose their target keywords in the group of the most popular, because the search will be a lot of people, traffic. But relative to other sites, small and medium-sized production and processing enterprises in the target keyword selection will vary somewhat, because the search engine optimization objective is for the enterprise to bring order based, web traffic as deputy, following by Jinan Jia Sheng network technology and everyone share in small business website target word should be how to select:
1、不選最熱，只選最合適。例如一個(gè)企業(yè)批量生產(chǎn)加工手機(jī)的企業(yè)，“手機(jī)”這個(gè)詞算是很熱門(mén)的，百度指數(shù)日均約4W，但是先不說(shuō)搜索引擎優(yōu)化的的難度有多大，從你的目標(biāo)客戶的角度出發(fā)，這個(gè)詞就不太適合做你的網(wǎng)站目標(biāo)關(guān)鍵詞。因?yàn)橐话阒苯铀?ldquo;手機(jī)”的基本都是個(gè)體用戶，而企業(yè)是做批量業(yè)務(wù)的，有沖突。而像“手機(jī)加工”等派生詞反而是你的目標(biāo)客戶的最?lèi)?ài)。
1, not the most hot, only the most appropriate. For example, a number of enterprises in the production of mobile phone companies, "mobile" is a very popular word, Baidu index daily average of about 4W, but not to say that the search engine optimization of the difficulty, from your target customer point of view, the word is not suitable for you to do your website. Because the general direct search "mobile phone" is the basic individual users, and the business is to do business, there is a conflict. And like the "mobile phone" and other derived words, but your target customers the most love.
2、不能主觀臆斷，要站在客戶的角度思考，比如筆者曾經(jīng)接受一個(gè)客戶網(wǎng)站的搜索引擎優(yōu)化但業(yè)務(wù)，他的網(wǎng)站是做美術(shù)中高考培訓(xùn)的，那么談就給了一個(gè)關(guān)鍵詞是美術(shù)中高考培訓(xùn)。當(dāng)時(shí)筆者就納悶了，顯然他在選擇這個(gè)關(guān)鍵詞的時(shí)候，完全是主觀臆斷的，他完全是站在他的角度去考慮，其實(shí)真正搜索美術(shù)中高考培訓(xùn)的幾乎沒(méi)有人，一般都會(huì)搜索美術(shù)中考培訓(xùn)或者美術(shù)高考培訓(xùn)。說(shuō)到這里，你也許會(huì)明白一個(gè)網(wǎng)站在選擇關(guān)鍵詞對(duì)搜索引擎優(yōu)化是多么的重要，千萬(wàn)不能主觀臆斷，不要認(rèn)為自己提供的是這個(gè)服務(wù)，別人就會(huì)用這個(gè)關(guān)鍵詞來(lái)搜索，我們應(yīng)該完全站在客戶的角度來(lái)思考，讓自己的網(wǎng)站為自己發(fā)揮最大的功效。
2, not subjective to stand in the customer's perspective, such as the author had accepted a client website search engine optimization but business. His website is doing fine arts college entrance examination training, then talk about it to the art college entrance examination training is a keyword. Then the author wonder. Obviously, he in the choice of the word is completely subjective, he is completely stood in his point of view to consider, in fact, the search for the real art college entrance examination training almost no one, the general will search art exam training or art college entrance examination training. When it comes to here, you may understand a website in the choice of keywords to search engine optimization is very important, must not be subjective assumptions, don't think they provide this service, people will use the keywords to search, we should completely in customer's angle to think, make their own websites play a maximum benefits for themselves.
一個(gè)企業(yè)網(wǎng)站的能否成功，做優(yōu)化時(shí)關(guān)鍵詞的選擇是非常重要的。濟(jì)南嘉晟網(wǎng)絡(luò)科技有限公司，是一家專(zhuān)注于高端網(wǎng)站建設(shè)、網(wǎng)絡(luò)推廣、微信營(yíng)銷(xiāo)、微網(wǎng)建設(shè)、400電話、掛機(jī)短信和品牌傳播的網(wǎng)絡(luò)服務(wù)機(jī)構(gòu)。多年的磨練，使我們?cè)趧?chuàng)意設(shè)計(jì)、營(yíng)銷(xiāo)推廣到技術(shù)研發(fā)擁有了豐富經(jīng)驗(yàn)，我們擅長(zhǎng)傾聽(tīng)企業(yè)需求，挖掘品牌核心價(jià)值，整合高質(zhì)量設(shè)計(jì)和最新技術(shù)，為您打造有價(jià)值的創(chuàng)意設(shè)計(jì)體驗(yàn)，我們期待廣大客戶前來(lái)洽談合作。
The success of an enterprise website, the choice is very important to do the key words. Jinan Jia Sheng Network Technology Co., Ltd., is a focus on high-end web site construction, network promotion, micro channel marketing, micro network construction, 400 telephone, hook SMS and brand communication network services. For many years, we have rich experience in creative design, marketing, technology research and development, we are good at listening to business needs, tap the core value of the brand, the integration of high quality design and the latest technology, to create a valuable creative design experience, we look forward to the broad customers come to discuss cooperation.
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